The number of foreign tourists visiting Russia is projected to reach 3.42 million this year
Lisenkova said that as well as St Petersburg, the cities of Yekaterinburg, Vladivostok, Khabarovsk and Moscow have proved popular with tourists. According to Lisenkova, Asian visitors made a particular contribution to the tourism boom, including a 40 percent rise in the number of Chinese visitors to Russia. By the end of the year, Lisenkova’s firm expects 250,000 Chinese tourists to visit Russia, while the Federal Agency for Tourism estimates a 30 percent rise in Chinese tourists this year.
He attributed the positive trend to the agency’s Visit Russia project, which has recently opened 20 tourist offices overseas, in Europe and Asian countries such as the United Arab Emirates, Vietnam and Iran.
One of them is the “Silver Necklace,” a project which seeks to create a route for visitors to historical cities in the northern Vologda region.
Lisenkova said that the Visit Russia investment will start to bear fruit in the medium term, while the China Friendly project to attract tourists from China has already made a large contribution to the increase. “The strategic promotion of Russian tourism abroad, opening the Visit Russia offices hasn’t yet made a large contribution to the number of tourists, but in the next 3-5 years we can expect some results in the form of increased number of tourists from countries where the offices have been opened.”